# Launch Event @ Gregorys Coffee in NYC

**Nov 12**  
Written By [Nicole Hornung](https://www.sidework.co/blog-home?author=6596ffbc2a38de41a7dc12dc)

Our fearless leader shows the crowd what it is that we do best - create awesome drinks, effortlessly.

Last month, we invited our partners, the press, and some friends to celebrate the launch of our national rollout with [Gregorys Coffee](https://gregoryscoffee.com/). It was a deliciously good time, and the perfect setting to showcase our hardware and what’s next for our two companies.

Smiles were served and **_lots_** of amazing Gregorys’ drinks were consumed. [The Dancing Weatherman](https://www.instagram.com/nickkosir) showed up, and Rishabh took him behind the counter for an up close and personal experience with the dispenser.

A few NYC-based creators stopped by, too, and they got to play around with our machine while making some cool content.

So, a huge thank-you to everyone who joined us in NYC, and to Gregorys Coffee for being an amazing partner. Here’s to a future filled with great drinks, seamless service, and more celebrations along the way!

At Sidework, we believe in the power of bringing high-quality drinks to every venue and customer, no matter where they are. This rollout is just a step in the direction that we’re headed, and we’re excited to share what the future holds.

Stay tuned—there’s a lot more brewing. ☕️

* * *

**Videos**  
- [FooodForFooodies - Sidework from Sidework Dispensing on Vimeo](https://vimeo.com/1029024824?fl=pl&fe=vl)

- [Have U Covered In The Kitchen - Sidework from Sidework Dispensing on Vimeo](https://vimeo.com/1029024537?fl=pl&fe=vl)

- [New York Nibbles - Sidework from Sidework Dispensing on Vimeo](https://vimeo.com/1029024807?fl=pl&fe=vl)

[Gregorys Coffee](https://www.sidework.co/blog-home/tag/Gregorys+Coffee)  
[NYC](https://www.sidework.co/blog-home/tag/NYC)  
[Coffee](https://www.sidework.co/blog-home/tag/Coffee)  
[Cafés](https://www.sidework.co/blog-home/tag/Caf%C3%A9s)  
[Sidework](https://www.sidework.co/blog-home/tag/Sidework)  
[dispensing](https://www.sidework.co/blog-home/tag/dispensing)